Google Xreal Aura: Launch price cut to $1,099
The augmented reality headset is available for purchase in the US, Canada, and South Korea at a price $180 lower than the original preorder cost.
By Olivia Miller ·
Google and Xreal set the launch price for the Aura augmented reality headset at $1,099. This figure represents a reduction of $180 from the $1,279 price tag originally applied to preorders last month. The device is now available for purchase in the United States, Canada, and South Korea.
The price adjustment places the Aura below the cost of Meta’s VR Glasses. Xreal had been charging $1,279 for preorders until the product went on sale today. The company stated that the lower price applies through the end of the year. For customers who already placed orders at the higher rate, Xreal general manager Ralph Jodice said the company will automatically refund the difference immediately.
The Aura is a 95-gram pair of glasses that connects to a tethered Android XR compute puck. It supports multiple virtual screens and features a 70-degree diagonal field of view. Two configuration options are currently on the market. The base model includes 12GB of RAM and 256GB of storage for $1,099. A higher-tier model with 16GB of RAM and 512GB of storage is priced at $1,299.
Units are expected to begin shipping in mid-November. The headset will arrive in Japan on November 2. Broader global availability is scheduled for next year. The launch includes more than 150 experiences designed specifically for XR platforms. Content available at launch includes new immersive films such as Andy Serkis’ Nevatars and Galapagos: the Last Eden.
The system allows users to connect a computer or handheld game console to the USB-C compute puck to mirror the display onto the glasses. Users can also query Google’s Gemini AI about the content they are viewing. Google Photos is receiving an update that adds a spatial gallery. This feature arranges the user’s photo library in a 3D environment that can be navigated by hand gestures.
Xreal is collaborating with GameSir to provide a wireless gamepad that includes a dedicated Gemini key. The package also features a charging dock and swappable directional pads. The company is also announcing a folding portable wireless keyboard, though details regarding its price and release date have not been provided.
